Toni Sacconaghi: Five Qs and five As in advance of Wednesdays Apple event (Philip Elmer-DeWitt/Apple 3.0 – Philip Elmer-DeWitt)

Philip Elmer-DeWitt / Apple 3.0 – Philip Elmer-DeWitt
Toni Sacconaghi: Five Qs and five As in advance of Wednesdays Apple event – From a note to Bernstein clients that landed on my desktop Tuesday. (1) Will Apple raise price again on new iPhones, and how should we think about demand elasticity? Yes, we believe AAPL could raise ASPs by 10%-15% overall, though we worry about mix downs from Pro models and demand …

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