When it comes to advertising, Netflix co-CEO says it wants to be “better than TV” (Jeff Beer/Fast Company)

Jeff Beer / Fast Company
When it comes to advertising, Netflix co-CEO says it wants to be “better than TV” – Speaking at Cannes Lions, Netflix co-CEO Ted Sarandos outlined the streaming giants goals for its new ad tier. When Netflix first launched into streaming back in 2007, the overall goal was to give people an entertainment option that was better than what they were getting on broadcast television. Now, Netflix …

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